Marketing News

2015 Better Homes and Gardens Best New Product Awards

Better Homes and Gardens and market research firm BrandSpark International have unveiled the winners of the 2015 Better Homes and Gardens Best New Product Awards. Here’s a rundown of the winners in household and personal care:

Acne Treatment: Smashbox Photo Finish More Than Primer Blemish Control;

Air Freshener: Febreze Sleep Serenity Moonlit Lavender Air Effects;

Automotive Air Freshener: Yankee Candle Smart Scent Vent Clip;

Baby Wipes: Pampers Baby Sensitive Baby Wipes;

Blush/Bronzer: Physicians Formula Bronze Booster Glow-Boosting Beauty Balm BB Bronzer SPF 20;

Body Lotion: Curel Rough Skin Rescue Smoothing Lotion;

Body Wash: Dove Deep Moisture Body Wash with NutriumMoisture;

Concealer: CoverGirl + Olay The De-Puffer;

Conditioner: Pantene Pro-V Damage Detox Daily Rebuilding Conditioner;

Convenience Cleaning: Clorox Disinfecting Wipes, Tub & Shower;

Dish Soap: Dawn Hand Renewal with Olay Beauty;

Dishwasher Detergent: Finish Powerball Tabs Power and Free Dishwasher Detergent;

Dry Shampoo: Herbal Essences Naked Volume Dry Shampoo;

Dryer Fabric Softener: All Free Clear Dryer Sheets;

Eye Cream: Olay Regenerist Luminous Dark Circle Correcting Hydraswirl;

Face/Body Cloths: Clean and Clear Night Relaxing All-in-One Cleansing Wipes;

Facial Cleanser: Biore Deep Pore Charcoal Cleanser;

Facial Mask: St. Ives Nourished & Smooth Oatmeal Scrub + Mask;

Facial Scrub: St. Ives Even & Bright Pink Lemon & Mandarin Orange Scrub;

Floor Cleaner: Pledge FloorCare Multi-Surface Concentrated Cleaner;

Floor Cleaning Appliance: Swiffer Bissell SteamBoost;

Floor Cleaning Tool: Swiffer Sweep & Trap;

Foundation: CoverGirl + Olay Facelift Effect Firming Makeup;

Hair Color: L’Oreal Paris Mousse Absolue;

Hair Treatment: Dove Pure Care Dry Oil Nourishing Treatment;

In-Wash Scent Booster: Downy Unstopables Dreams In-Wash Scent Booster;

Laundry Stain Remover: Clorox Smart Seek Bleach;

Lip Color: Burt’s Bees Lip Crayon;

Liquid Fabric Softener: Ultra Downy Infusions Sweet Dreams Liquid Fabric Softener;

Liquid Laundry Detergent: Arm & Hammer Plus OxiClean Ultra Power Laundry Detergent;

Mascara: L’Oréal Paris Voluminous Butterfly Mascara;

Men’s Antiperspirant/Deodorant: Old Spice Wolfthorn Antiperspirant & Deodorant;

Men’s Body Spray: Axe Deodorant Body Spray, Gold Temptation;

Men’s Body Wash/Cleansing Bar: Dove Men + Care Aqua Impact Body and Face Wash;

Men’s Razor: Gillette Fusion ProGlide Manual Razor with FlexBall Technology;

Men’s Shampoo and Conditioner: Head & Shoulders with Old Spice Shampoo for Men;

Men’s Skin Care: Dove Men + Care Sensitive + Face Lotion;

Mouthwash: Crest Pro-Health Tartar Protection Rinse;

Nail Care: OPI Glitter Off Peelable Base Coat;

Nail Color: Revlon Colorstay Gel Envy Nail Enamel;

Oral Care (Sensitivity): Sensodyne Complete Protection;

Powered Oral Care/Teeth Cleaning: Oral-B Black 7000;

Shampoo: Pantene Pro-V Damage Detox Daily Revitalizing Shampoo;

Single Dose Laundry Detergent: Tide Pods Free & Gentle;

Toilet Cleaner: Mr. Clean Magic Eraser Toilet Scrubber;

Women’s AP/Deodorant: Dove Advanced Care with NutriumMoisture AP/deo;

Women’s Razor: Schick Hydro Silk Sensitive Care Razor;

Women’s Skin Care: Olay Fresh Effects (Dew Over!) Hydrating Gel Moisturizer.

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